Denver wants to know: What’s the National Western’s “personality?”

Y’all ready to do some #branding?
1 min. read
That is indeed a pig dressed as Woody from Toy Story. (Kevin J. Beaty/Denverite) animals; national western stock show; nwss; kevinjbeaty; denver; denverite; colorado; pigs;

That is indeed a pig dressed as Woody from Toy Story. (Kevin J. Beaty/Denverite)

Y'all ready to do some #branding?

The $1.1 billion National Western Center redo, which is happening on the stock show grounds, wants to know what you think of the place's current and future "personality," along with lots of other details that will inform its #brand.

Take the survey here. Read up about the state of the project here and here. And check out how it might change a mile of the South Platte River here.

Also, here are my answers.

Old personality: Grizzled country bad boy who smells slightly of manure and loves a good night at a dive bar.

New personality: Reformed bad boy who now drinks pour-over coffee but he still smells faintly of manure.

OK, go take the survey.

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