Y’all ready to do some #branding?
The $1.1 billion National Western Center redo, which is happening on the stock show grounds, wants to know what you think of the place’s current and future “personality,” along with lots of other details that will inform its #brand.
Also, here are my answers.
Old personality: Grizzled country bad boy who smells slightly of manure and loves a good night at a dive bar.
New personality: Reformed bad boy who now drinks pour-over coffee but he still smells faintly of manure.