Beginning at the end of March, Denverites will be able to fly direct from home to Rome.
Denver International Airport announced Tuesday that Norwegian Air will begin twice-weekly flights on March 31. There will be flights three days a week during the peak travel season between late April and early October.
Rome will be the eighth European destination with a direct flight from Denver. About 40,000 Denver travelers make a trip to the Italian capital each year, making it one of the most underserved European destinations for DIA, according to a statement from the airport.
Clocking at about 11 hours each way, the flight will be the furthest destination travelers can reach direct from DIA other than Tokyo. DIA estimates that the flight will generate $48 million in annual income to Colorado, mostly from additional visitors to the state.
"These new flights mean new jobs and greater economic opportunities for Denver residents," Denver Mayor Michael Hancock said. "This nonstop connection to Italy further solidifies Denver's strong position in the global economy as both a business and tourism hub."
